UNCONDITIONAL LOVE FOR PETS
 
 

ZiwiPeak News

Stay informed. ZiwiPeak news keeps retailers and pet-owners, our whole circle of friends, up to date and fully conversant with pet nutritional information, product developments and other introductions and events at ZiwiPeak. As we learn about new benefits of natural, raw-equivalent pet food, we’ll share it with you.

Tue 24 June 2014 14:56

Rt Honourable Steven Joyce visits ZiwiPeak

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ZiwiPeak was proud to host the Rt Honourable Steven Joyce, the Minister of Economic Development, who visited the ZiwiPeak factory on Friday 6th June 2014.

Key points of discussion encompassed the global development of the high value “natural” dog & cat food category, the unique opportunities for export of New Zealand’s meat based pet food ingredients and the ZiwiPeak brands global growth focussing on the very top quality end of the dog & cat pet food market. Following a tour of the air drying manufacturing process Mr Joyce remarked that the ZiwiPeak brand development was a real New Zealand success story that we should be very proud of. It fitted well with the New Zealand strategy to develop unique high value, high quality export opportunities that would position the country and company at the forefront of export opportunities.

Tue 24 June 2014 14:54

Interzoo 2014 Summary

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Interzoo 2014 was the 5th Interzoo event that ZiwiPeak has attended over the last 10 years. It was very obvious in 2014 that the strong trend in pet food towards more instinctive real meat wild prey diets is firmly embedded in all manufacturers and retailers strategies driven by the ongoing and strengthening consumer demand. When ZiwiPeak first attended Interzoo in 2006 our brand was considered radical and unusual and so many did not know what to make of this air dried real raw meat range of products. Today ZiwiPeak still remains at the leading edge globally for the uncompromising quality, unsurpassed New Zealand ingredients and the unique air drying process but it is no longer a mystery as to why we make what we do as now the market truly relates to and understands that this move to more natural real meat diets is here to stay. Retailers and consumers alike now clearly understand why ZiwiPeak was developed so many years ago to capture this trend. There is less explanation to explain the ZiwiPeak brand proposition. Everyone else is trying to emulate our strategy.

Interzoo 2014 reinforced that ZiwiPeak’s unswerving commitment to manufacturing completely natural carnivorous diets is definitely still on the correct track. The level of new market and new stockist enquiry was overwhelming. The introduction of our Grass Fed, Grain Free New Zealand Beef product range was very enthusiastically received and demand was high. It gives us great confidence to continue investing in the brand development and additional manufacturing capability for the future.

Nigel Woodd, ZiwiPeak Director

Tue 24 June 2014 14:29

ZiwiEvents – Interzoo 2014

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As promised, check out this sum up of the 2014 Interzoo Tradeshow in Nuremberg, Germany from one of our ZiwiPeak directors Nigel Woodd.

Interzoo 2014 was the 5th Interzoo event that ZiwiPeak has attended over the last 10 years. It was very obvious in 2014 that the strong trend in pet food towards more instinctive real meat wild prey diets is firmly embedded in all manufacturers and retailers strategies driven by the ongoing and strengthening consumer demand. When ZiwiPeak first attended Interzoo in 2006 our brand was considered radical and unusual and so many did not know what to make of this air dried real raw meat range of products. Today ZiwiPeak still remains at the leading edge globally for the uncompromising quality, unsurpassed New Zealand ingredients and the unique air drying process but it is no longer a mystery as to why we make what we do as now the market truly relates to and understands that this move to more natural real meat diets is here to stay. Retailers and consumers alike now clearly understand why ZiwiPeak was developed so many years ago to capture this trend. There is less explanation to explain the ZiwiPeak brand proposition. Everyone else is trying to emulate our strategy.

Interzoo 2014 reinforced that ZiwiPeak’s unswerving commitment to manufacturing completely natural carnivorous diets is definitely still on the correct track. The level of new market and new stockist enquiry was overwhelming. The introduction of our Grass Fed, Grain Free New Zealand Beef product range was very enthusiastically received and demand was high. It gives us great confidence to continue investing in the brand development and additional manufacturing capability for the future.

Nigel Woodd, ZiwiPeak Director

Tue 18 March 2014 16:31

Tauranga Dog Show 2014

Tga Show

ZiwiPeak recently had the pleasure of being involved in the sponsorship of the Tauranga Dog Show 2014. Sue Andresen, the Company Secretary writes: “On behalf of the show management I wish to sincerely thank ZiwiPeak for such generous sponsorship”. The show ran for 2 days 8th/9th March 2014 and had hundreds of entries over 2 full on days of competition. I am sure dogs and dog owners will be excited for the show again next year.

Tue 18 March 2014 16:13

ZiwiPeak go’s Global!

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Last week, the ZiwiPeak USA team took a trip to the Global Pet Expo in Orlando, Florida. The show ran for 3 full on days between 12-14th March. The highlight of the show was the launch of our new ZiwiPeak 100% natural New Zealand, grass-fed, grain-free beef formula. You couldn’t miss us and the giant cow! Thank you to all of our retailers and special ZiwiPeak customers that visited our stand. We will see you again next year!!

Tue 18 March 2014 16:05

Hello from Propet in Spain!

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ZiwiPeak & distribution partners Shopfrogs recently exhibited at Propet in Spain. Propet is the benchmark trade fair in Spain for the pet sector, and is a key meeting point for the veterinary channel & specialist pet care & nutrition professionals. It was a very fun, busy & exciting week for the ZiwiPeak team exhibiting at Propet and we thank all of our retailers and customers that came to say hello!

Thu 16 May 2013 13:04

Dexxter & Kessa – Our Final Winners of the Sunday News Competition!

Sunday News - 201304 April Winners - Dexxter & Kessa

Our Sunday News Competition has now come to an end and April’s lucky winners were Dexxter & Kessa with this lovely shot.

Their owner Pam writes “We are delighted to have won the April Photo Competion with Dexxter and Kessa. They are the best of friends, and have bought us a lot of pleasure. Kessa (the cat) is definitely the boss, and Dexxter knows it. Will definitely email you when the food arrives, and let you know how they are enjoying it.”

A ZiwiPeak prize pack is on its way!

Fri 03 May 2013 16:52

ZiwiPeak Steals the Show at Helsinki Pet Expo 2013

Pet Expo Finland Apr 2013

The recent Pet Expo held in Helsinki was a huge success showcasing ZiwiPeak to the 58,000 visitors who attended the 2 day show. The visitors were mostly families with children so there was an enormous interest in finding out about the correct nutrition to feed their dogs and cats.

Sari Vahakoski said “ we met many old ZiwiPeak friends who have been feeding ZiwiPeak to their animals but most importantly we also introduced ZiwiPeak to a lot of new families who will now understand the importance of natural foods”.

Tuomas Jarvinen the Sales Manager in Finland was inundated with enquiries and he said “it was great to talk to so many people about the health issues that can be avoided by feeding the right food. Quite a few pet owners don’t realise the many bad problems that can be caused by feeding ingredients that a carnivore like the dog & cat are unable to digest.”

ZiwiPeak had 2 display stands at the Pet Expo, 1 located in the Cat section and the second one in the dog section. Pictured is Tuomas talking to some customers.

Wed 01 May 2013 09:49

Jessie – The Beautiful March Winner of the ZiwiPeak/Sunday News ‘My Pet’ Photo Competition!

Sunday News - 201303 March Wiinner - Jessie

Jessie was the winner of the March competition with this beautiful photo of her sitting in her favourite fig tree (which has sadly now gone due to a storm).

Jessie and her owner Rod received a box of ZiwiPeak goodies, and they wrote in to say thanks:

“Thanks for the big box of ZiwiPeak products that Jessie won in the Sunday News Pet Photo Competition. Jessie and her sparring partner (Quincy) are tucking into the prize with gusto. 

Jessie is a Papamoa cat. A few years ago we called at a garage sale and this strange coloured kitten was marching around one of the sales tables. I picked her up and jokingly said to my wife ‘do you want to buy this’. The lady whose sale it was said – “You can have her, she arrived here 3 weeks ago and I have checked the SPCA and advertised her in the Lost and Found column of the BOP Times to no avail, we already have 3 cats”. How could we resist. We named her Jessie after GS (Garage Sale). If you drive around the early part of Papamoa you will see many cats with a similar look to Jessie (her father, brothers and uncles must be very productive sires).”

Rod and Jessie

Thu 21 March 2013 16:07

Mount Maunganui Dog Training Club Tournament 2013

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ZiwiPeak were recently sole sponsors of the Mount Maunganui Dog Training Agility Competition. Sue Andresen, the Company Secretary writes: “Firstly on behalf of the Mount Maunganui Dog Club I wish to sincerely thank you and your company ZIWIPEAK for the generous sponsorship you provided for our recent show. We had a great show and a big part of what makes it great was the excellent ZIWIPEAK product prizes”. Hundreds of dogs and their owners competed in this annual event and the dogs just love it!

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